Pessimism on the state of the printed book

Posted: February 15, 2010 in Bookselling

From Huffington Post:

” Anyone who believes this new technology is going away is dreaming. Anyone who believes the print publishing industry has a chance to survive in its present form is dreaming. It’s now possible for any small publisher to have free and almost immediate access to the largest bookstore in the world — Amazon. In a few days, a small publisher can have its entire backlist in Kindle format available at Amazon to readers. Salesmen are bypassed, distributors are bypassed, bookstore buyers are bypassed. What will not change much is marketing and promotion — new books will still need to be brought to the attention of the public. But the new books will be Kindle or Kindle-like digital books. ”

Read more…

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